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Section VI - Ancillary Responsibilities and Problems



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Chapter 80 - Medical Information on the Internet


Ira J. Rampil


The Internet and its component the World Wide Web (WWW) have become ubiquitous features of first- and second-world culture. Recent assessments of the membership of the American Society of Anesthesiologists (ASA) estimate that more than 90% have Internet access. The original purpose of the Internet was to share information among widely separated academic and military sites. A number of valuable inventions were developed in support of the Internet project, including Ethernet technology, e-mail, and distributed computing. The WWW began as a method of experimentation with the presentation of nonlinear hypertext information. The basic concept of hypertext was conceived by Vannevar Bush[1] and developed by Theodore Nelson.[2] Text is converted to hypertext by annotating or cross-referencing key words within the text. These "hot word links," or simply "links," appear as underlined, colored words within the hypertext that, if activated by the reader with a graphic pointer (mouse), expose a new section of text that expands on the original linked words ( Fig. 80-1 ). Reading is converted from a sequential or linear process predefined by the author to a reader-controlled nonlinear experience in which the reader can skip around, or "surf," as interest or curiosity strikes. Although the innovation of hypertext browsing of remote computers with a "web browser" was invented by a physicist named Tim Berners-Lee,[3] the first few publicly accessible web pages dealt with a medical topic (epilepsy). The power of hypertext files (web pages) for learning and for inexpensive dissemination of information was quickly recognized, and the Internet was transformed from a small government-supported research project into a commercially supported public access web fully encompassing the globe. In many instances, the web has replaced physical media such as paper and film, which must be copied for each user, with digital representations stored at remote locations, but freely and quickly downloaded for temporary viewing by end users.

With the growth in numbers and bandwidth supported by commercial interests also came dilution and diminution of the quality of the information because the WWW allows instant global publication of ideas by anyone at nearly no cost and irrespective of motives or qualifications. Furthermore, many websites support themselves economically with often irritating advertising. Reliable medical information is copiously available on the WWW, but the challenge now is for the busy practitioner to efficiently find it while ignoring the chaff.

In its current state, it is often difficult to assess the provenance of information on web pages. Medical websites in particular span the gamut from peer-reviewed articles by acknowledged experts to unreviewed manuscripts by earnest clinicians, to fringe alternative medicine practitioners, to commercially biased information, to outright fraud and hucksterism. Therefore, in the interest of efficiency rather than entertainment, this chapter will concentrate on peer-reviewed data sources of federal or responsible, nonprofit corporate origin.

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